Options has been at the forefront of Rajkot’s fashion scene, offering an elevated shopping experience that combines luxury with accessibility. Founded by Bharat Chandrani, Options has solidified its reputation as the region’s premier shopping destination, consistently catering to the style-conscious shoppers of Saurashtra-Kutch.
Strategically located in the heart of Rajkot, Options is more than just a department store; it’s a lifestyle hub that draws fashion enthusiasts and luxury seekers alike. The store has become a community landmark, known for its sophisticated interior and impeccable range of products, including designer clothing, accessories, and footwear. Through careful curation and a commitment to quality, Options has retained its appeal to Rajkot’s fashionable elite while continually attracting a younger, trend-conscious crowd.
What sets Options apart from other stores is not only its diverse selection but also the personalized experience it offers. From its expertly trained staff to its luxurious store layout, every detail is designed to make shopping at Options a memorable experience. This approach, combined with its position as the only premium shopping destination in Rajkot, has enabled Options to foster a loyal customer base and secure a leading place in the local retail landscape.
Founder Bharat Chandrani credits the store’s success to its focus on quality and an understanding of local preferences. “We wanted to bring something unique to Rajkot,” Chandrani explains, “a store where people could access premium fashion without traveling to bigger cities.” Over the years, Options has done just that, growing from a local store into a regional shopping destination that continues to evolve and set standards in Rajkot’s fashion industry.
With new collections arriving every season and a loyal following of fashion-savvy customers, Options remains the go-to destination for those seeking style and sophistication. Its commitment to high-quality fashion and a seamless shopping experience ensures that Options will continue to redefine what luxury means in Rajkot.
